Laurence Harbor Fire Company begins volunteer recruitment campaign


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The Laurence Harbor Fire Company launched its recruitment campaign, aimed at building its volunteer base and increasing community involvement.

For over 95 years, Laurence Harbor Fire has protected the people and property of Laurence Harbor and Cliffwood Beach sections of Old Bridge.

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With nearly 200 emergency calls per year, Laurence Harbor Fire is seeking individuals to join their team as a firefighter. Training from the Middlesex County Fire Academy, along with top-notch gear, are free to all volunteers, according to information provided by The Communications Solutions Group.

Campaign efforts include a new slogan, “Don’t Wait for a Hero. Be One,” along with click-through social media ads, residential mailings, and increased participation at local events, including Salt Water Day and at school functions.   

To learn more about Laurence Harbor Fire and their volunteers, visit There, they can complete an inquiry form and begin the volunteer application process.

Laurence Harbor Fire Company’s recruitment campaign will run through 2024 and is no cost to taxpayers. It is funded entirely through the Staffing for Adequate Fire & Emergency Response (SAFER) grant by the Federal Emergency Management Agency (FEMA), awarded to the department in 2020, according to the statement.

“As a department, we face interesting challenges, geographically,” Chief Brian Stitzel said in the statement. “We’re in close proximity to major cities, popular shore towns, and of course our own beach community, so we see a variety of car accidents and water emergencies. We offer the best training for any emergency, and we look forward to welcoming new volunteers to the department.”

To run the campaign and raise awareness of the need for volunteers, Laurence Harbor Fire Company retained the services of The Communication Solutions Group Inc., a full-service public relations and marketing firm based in Jenkintown, Pennsylvania, according to the statement.

“I have gained a lot of knowledge and friendships along the way. I enjoy every minute of firefighting at Laurence Harbor, and look forward to continuing for years to come,” Brandon Micewicz, volunteer firefighter and LHFD president, said in the statement.

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